Under New Ownership

Director of Marketing & Sales Tory Crowder

Tory Crowder is a real people person, and it shows in her commitment and passion for the VML staff, founders, and customers.

Tory is a proud Sonoma County native.  Her professional background is in human resources and marketing.  Tory owned her own event planning business, and immediately prior to joining VML, she worked for a local manufacturing company that made grape processing equipment, starting as the Administration Director and then promoted to Marketing and Sales.  This experience sparked her interest in working in the wine business.

I am a Scorpio and I enjoy living life on the edge!  I am passionate but have a straightforward approach.  I am fiercely loyal.  I have a great understanding that change is the only constant in the Universe and I embrace it.  And while I  know I can be stubborn I’m also open for change.

– Tory Crowder Director of Marketing & Sales

Today, Tory feels blessed that she has found a position at VML that is the perfect balance of her passions for people and for wine. She loves learning all about the winemaking process, including the science that stands behind it, while leading her team to create enriching guest experiences that celebrate the connections between great wine and good times.

Tory is married and has a beautiful little daughter named Grace, and a fur baby (dog!) named Nala. She loves to bring Grace to the winery, to explore the gardens and feed the animals.  Tory is also actively engaged in a leadership initiative to inspire women to use their voice and share their stories of overcoming adversity to change the world, and themselves.

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